Black Business Monday is more than just a hashtag or a one-time campaign — it's a weekly celebration of Black entrepreneurship, economic empowerment, and cultural excellence. Born from the need to support Black-owned brands consistently, this growing movement is making waves in communities across the U.S. every Monday.
Why Black Business Monday Matters
For decades, Black-owned businesses have faced systemic challenges — from access to capital to lack of media exposure. Black Business Monday was created to change that narrative, offering a dedicated spotlight every week to amplify Black-led brands, creators, and services.
By focusing on Mondays — traditionally a low-traffic sales day — the campaign flips the script and turns the start of the week into a launchpad for visibility and commerce.
JARE Candles and the Spirit of the Movement
At JARE Candles, we don’t just support the movement — we’re part of it. Our co-founder, April Ryan, hosts Black Business Mondays as a way to spotlight fellow entrepreneurs, build community, and showcase the brilliance within our culture. As a Black-owned, Baltimore-born brand, we pour legacy into every soy wax candle — and we believe in sharing that spotlight.
In a recent segment, Candi Carter, founder of Shop Red Bag, joined the conversation and highlighted JARE Candles as one of the premium fragrance brands featured on their platform. It’s collaborations like these that show what’s possible when we support each other intentionally.
How to Support Black Business Monday
- Buy from Black-owned brands on Mondays (and beyond)
- Share their stories on social media with #BlackBusinessMonday
- Engage with content from Black founders, influencers, and media hosts
- Leave a review or testimonial — it builds trust and helps others discover them
Each action — big or small — strengthens the foundation of economic equity and visibility. When you light a JARE Candle or repost a featured brand, you’re investing in a future where Black businesses thrive.
Let’s Make Every Monday a Movement
At JARE, we believe in building more than beautiful candles — we’re building a platform. And Black Business Monday is a reminder that every purchase, every share, and every story told can help shift culture. So next Monday, join us. Watch a feature, share a brand, light a candle. It all matters.
Ready to support a brand with soul? Explore our bestsellers here or take our Scent Quiz to find your vibe.